50,000 watts - 24 Hours A Day - 7 Days A Week
Covers 25 counties throughout Delaware, Maryland, New Jersey,
and Pennsylvania.
Format:
Hot Adult Contemporary
Slogan:
"Delaware's Choice for Hit Music"
Target Demographic:
18-49
Weekly Audience:
410,000*
WSTW FM is the Hot Adult Contemporary choice for reaching active people
in the Wilmington, Delaware Metropolitan area. The music is a blend of
current pop hits along with hits from the late 1990's.
WSTW FM is exciting and compelling radio
entertainment that starts every weekday morning with the award winning
“93.7 WSTW Morning Show”. Hour after hour, WSTW FM’s
well-known and experienced announcers keep the format fun and
interactive. WSTW FM consistently ranks #1 in the Wilmington Metro and
is a perennial winner of the “Best Station for Music” award in area
newspaper and magazine reader’s polls.**
WSTW FM provides accurate and timely traffic
information every weekday. On the streets and in the air, WSTW FM
employs a full-time team of TrafficWatch traffic reporters. Beach
TrafficWatch airs May through September with traffic reports for people
going to-and-from the Delaware Beaches.
WSTW Choice Rewards loyalty program is available to
build store traffic and increase sales for businesses. This innovative
program uses the power of the radio station and the interactivity of
the WSTW website to provide businesses with an additional outlet for
products and services.
To find out what options WSTW FM has that are right for you and your
business, please contact Mark Weidel at
MWeidel@dbc1.com.
Or call him, at (302)478-2700.
* - Wilmington, DE Arbitron Radio Ratings; Fall 2007 NRD; 12+ Mon-Sun.6AM-Mid
** - Best of Delaware Readers Poll; Delaware Today Magazine 1989 to 2005
